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Job Marketing Manager - Performance & Analytics en barcelona

Talent Hackers en barcelona

Digital job Marketing Manager - Performance & Analytics at Talent Hackers

Marketing Manager - Performance & Analytics

Talent Hackers barcelona

A consultar

Oficina Full-time
Development 2-5 años
By Talent Hackers
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Partnership with Talent Hackers

Job description

Our client is a company creating a disruptive product for the marine industry, contributing to safe and efficient navigation. 

They are looking for a talented Marketing Manager - Performance & Analytics that can help them build the future of boating.


As a Marketing Manager in Performance & Analytics, you are accountable for the acquisition and retention funnel performance. Your responsibilities span across creating a sustainable paid acquisition funnel - Facebook, Instagram, Google -, building the system to understand product usage, and increasing conversion.

We value performance, autonomy, clear thinking, and practical skills over years of experience.

The cross-functional nature of the role provides many different ways for you to make an impact. These will be the challenges you will frequently face:

  • Set up, analyze, and optimize the acquisition and conversion funnel to turn leads into customers.
  • Create a sustainable digital paid acquisition strategy. Today we use Facebook, Instagram, and Google Ads.
  • Develop an analytics system that helps us understand product usage, user satisfaction, and supports our product development process.
  • Get under the skin of our target customers: Understand and experience their problems, their needs, desires, and their willingness to pay through interviews, analytics, surveys, and in-field user-testing
  • Define and execute the plans and campaigns.
  • Build hooks and mechanisms to increase engagement, loyalty and nurture community

  • Ability to execute digital marketing campaigns using platforms like Facebook and Google Search Ads.
  • Proficient in implementing an analytics system (e.g., Google Analytics, Firebase, BigQuery, Segment, Tableau, or equivalent) to comprehend product usage and satisfaction, providing actionable insights to product and business teams.
  • Developed a system for analyzing and optimizing the performance of the e-commerce acquisition funnel.
  • Possesses a strong command of the English language.
  • Demonstrated experience in scaling a digital consumer business previously.
  • Demonstrates an innovative and problem-solving mindset to explore novel approaches.
  • Prioritizes user-centricity, emphasizing attention to detail and delivering high-quality work.
  • Adopts an empirical approach to decision-making, crafting robust hypotheses, designing experiments for testing, interpreting results, and effectively communicating findings to the team.
  • Exhibits autonomy, proactivity, and a sense of ownership to drive projects to completion. 
¡This Job is mine!


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